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Saturday, September 15, 2018

Amaze Shu Uemura Blanc:Chroma Brightening Uv Cushion Foundation

And yet some other L'Oreal build releases a cushion foundation compact that should receive got never seen the low-cal of day.

And basically, that could live the cease of this review, because you lot already know everything you lot demand to know most the build novel Shu Uemura Blanc:Chroma Brightening UV SPF50+ PA+++ cushion foundation. Or perchance blanc:chroma, every bit it says on the package.

 The fossil oil was a freebie.

Paid in addition to sponsored shills volition tell you lot how groovy this Blanc:Chroma (a.k.a. blanc:chroma) is.
Luckily for you, I'm neither paid nor sponsored.
And luckily for you, I am genuinely a huge Shu Uemura fan immature lady (and an Utowa fan girl, too, if whatever Shu folks are reading this). Because I receive got this giant soft spot inward my pump for all things Shu, I'll larn every bit slow inward this review every bit humanely possible.


So, let's live gentle immediately in addition to say it every bit kindly every bit possible - this cushion is absolute shit. Rubbish. Garbage.
And trust me, that's a huge, fatty understatement. Actually, I didn't cry upwardly it was fifty-fifty possible, but it's a stair downwards from the Lancome Miracle Cushion ver 1.0 (a.k.a. Lancome Blanc Expert, every bit it was called inward Asia, ver 1.0).
At to the lowest degree those cushions were, you lot know... cushions.


But let's start at the beginning...

Rumors most a Shu Uemura cushion foundation had been going on for over a year. And despite Shu being, precisely similar Lancome, a L'Oreal build (and nosotros all know how those cushions ended up), I was excited similar a Chihuahua high on Red Bull in addition to acid when the actual divulge engagement was announced.


On Friday, Feb 26th, I got inward the automobile in addition to drove through the woods on winding mount roads to the solely Shu counter on the outer reaches of northern Kanto. I fifty-fifty managed to observe a parking infinite unopen to the entrance to the mall. I took it every bit a goodness omen.

The Shu Uemura counter was moderately crowded, which gave me fourth dimension to saunter over to Dior to play amongst their novel cushion foundation, incidentally, released on the same hateful solar daytime (more most it later). It's raining cushions, you lot people! Influenza A virus subtype H5N1 few years every bit good late, but losers can't live choosers.

Back over at the Shu place, a friendly SA didn't fifty-fifty bat an oculus when I asked to swatch ALL the available blanc:chroma cushion foundation shades. The closest, though withal far from ideal, tally for me turned out to live number 584 (fair sand).


And thus amongst my Shu Uemura members' card inward hand, I asked for a set. Because you lot see, every bit ever inward Japan, this sort of shit is sold hither piecemeal. You purchase everything separately - a case, a refill, in addition to because Shu Uemura brought it to a novel depression - an applicator puff. Influenza A virus subtype H5N1 heartfelt f*ck you lot to whoever thought of this idea. The SA wanted to get together my novel cushion, but in 1 lawsuit I showed her the cushions inward my purse (had an Iope in addition to an AP cushion amongst me that day), she decided that I was suitably experienced to accept my novel Shu Uemura cushion habitation withal all wrapped up, shiny in addition to new.



If this is the initiative of all fourth dimension you lot are hearing most cushion foundations, delight click on the "cushion foundation" tab inward the summit card in addition to start there.
Basically, it's a sponge saturated inward foundation in addition to housed inward a exceptional compact. You press on the sponge amongst an applicator in addition to pat it gently onto your face. This method of application is what makes cushion foundations thus pop in addition to trendy, because it creates a flawless, photoshopped look.


OK, dorsum to Shu Uemura blanc:chroma brightening UV cushion foundation.

So, what do nosotros receive got here?

Purple (lilac? violet?) boxes.
Inside in that location is an ever thus slightly off-white purplish cushion compact.


The foundation is labeled every bit SPF 50+/PA+++, but delight for the love of everything that is dear, do non rely on makeup every bit your sole source of UV protection. Don't hear to people who tell you lot that makeup amongst SPF is enough, that you lot don't demand a divide sunblock/ sunscreen. They are blabbering idiots.


Shu says that it's a high comprehend foundation (think a crappy version of Estee Lauder Double Wear - I say that, non Shu, of course) that is supposed to brighten, receive got superior staying power, experience invisible on the peel in addition to offering a flawless finish. Basically, your criterion base of operations makeup promises.

I can't live arsed to retype the PR bullshit, thus hither it is from the website verbatim:


And some more:


Screenshots taken from Shu Uemura's Malaysian website (because it's inward English).
You tin give the sack read all the PR spin hither - click.


The compact illustration is identical to the Lancome cushion case, in addition to they are mutually interchangeable. That agency that a Shu refill volition also fit into a Banila Co in addition to A-True cushion cases.



Now, the inquiry is whether or non you'd desire to fit that refill anywhere other than a trash can... We shall see...

There is no leaflet inward the box. That genuinely made me happy. Because it's eco-friendly. But that genuinely made me unhappy. Because if I am going to pay that much coin for something, it amend receive got all the bells in addition to whistles, or newspaper leaflets, of a high-end brand.
Here, all relevant data is printed on the box.


The shade number is printed on the box only, but non on the foil packaging. Very confusing. And real cheap. And non overnice at all. Imagine you lot receive got 2 unlike refills out of their boxes. You're shit out of luck.


You gotta opened upwardly the refill packet to build certain you lot got the correct color.
Refills are pretty criterion thirteen grams. Nothing exceptional here.


And finally hither you lot receive got the color number. It matches what's printed on the box. Hallelujah!
As you lot tin give the sack see, this cushion is made inward Korea.


The refill was a ridiculously tight fit into the compact. I don't know if all of them are similar that, but mine was. Oddly enough, it fit into the Lancome compact quite easily. That leads me to believe that Shu compacts powerfulness run a fleck tight indeed. Or are only shoddily made. Somehow it wouldn't surprise me.


And hither it gets all funky.

First, the puff.

Holymotherofbatman! What is it?
It's a normal pressed pulverisation puff. Influenza A virus subtype H5N1 fuzzy fiddling thing.


It's non a cushion puff!!!
I tried using this... this... affair to apply the foundation, in addition to amongst absolutely null surprise to no one, it didn't genuinely work. The SA must receive got known it every bit well, because they didn't fifty-fifty bother amongst this abomination in addition to used goodness ole triangle sponges.


The ironic affair is that 1 of the practiced Shu people (Yuji Asano, international principal make-up creative mortal / production designer) says this:

“I wanted to create an application puff which delivers visible coverage in addition to beautiful natural radiance that are achievable for every adult woman effortlessly in addition to without exceptional technique.”

Yuji darling, you lot say you lot created a pulverisation puff? Really? You mean, you lot got the brilliant thought to arrive low-cal imperial perhaps?
Sweetcheeks, if fuzzy pulverisation puffs were thus awesome for cushions in addition to natural radiance, in addition to thus the goodness folks over at Amore Pacific (who invented the damn cushion affair inward the initiative of all place) would live falling over each other to stick fuzzy pulverisation puffs into their honour winning cushion pacts.

Dear Yuji, you lot tin give the sack spin it whatever way you lot want, but it's withal a turd. Using this puff you lot volition non accomplish a "cushion" number on your face.
I tossed it into my makeup drawer (briefly considered giving it to my truthful cat to play with) in addition to replaced it amongst a Rubycell puff (bought a bunch of those way back).

So, amongst the puff out of the way, nosotros tin give the sack finally opened upwardly the refill lid.

Holymotherofbatman! What is this thing?


There is no sticker protecting the "cushion" surface. The "cushion" surface is white. The foundation sits deep inward the bowels of the refill pot. Reminded me of a build novel A-True cushion. They also used to come upwardly out white. But, but... A-True was an actual cushion.

This affair here? Not thus much.

The surface of the whatever-it-is is protected yesteryear a net.


You tin give the sack come across it amend in 1 lawsuit you lot press on it to dispense some foundation.
The novel Lancome comprehend type cushion, the 1 amongst SPF 50+ is also a net-type cushion.

What's nether that net? Hmmm... Inquiring minds desire to know.


With a box cutter I gently pried the internet from nether the refill's rim. I had to know what was inward there. As a fry I used to saw AA batteries inward one-half to come across what was inside. I gauge I never quite grew out of that stage of my life.

So, in that location it is. The innards of Shu Uemura blanc:chroma brightening UV cushion.


There is no sponge inside. Just this drinking glass wool-like cloth that made me cry upwardly of wall insulation.

Image: wikipedia

As a cost-cutting stair out it was a brilliant move. Why invest inward a high character sponge (I gauge I wasn't the solely 1 who complained most the every bit good porous Lancome cushion sponges, amend fit for moistening stamps at the postal service locomote than for utilisation inward a cushion compact), if you lot tin give the sack larn rid of the sponge altogether? Winning!!!

I was able to force the netting dorsum nether the border of the refill, thus the cushion remained usable.

I dug around the internet a fleck in addition to saw that Shu claims that this "new innovative cushion mechanism" (a.k.a. this wall filler thingy) is called "non-woven fiber matrix".
Non-woven fiber matrix is a fancy quest fiberglass. Fiberglass is a fancy cry for... yep, you lot guessed it, glass wool!
I'm a f*cking genius! I know my wall insulation similar a proper architect's immature lady that I am.

Interested inward the ingredients? Here they are (printed on the box).

Shu Uemura blanc:chroma brightening UV cushion foundation ingredients:


Denatured alcohol every bit the 4th ingredient. Wow! I'm impressed. It takes a exceptional talent to divulge a production thus mediocre in addition to accuse this sort of coin for it.
And yes, I know, it takes a exceptional sort of dumb to genuinely purchase it. Guilty every bit charged.

Shu Uemura blanc:chroma brightening UV cushion comes inward vi shades.
Colors starting amongst "7" are yellow-toned. Colors starting amongst "5" are pink-toned.


Here, I swatched all of them for you, because I'm awesome similar that.


Artificial light, no filters applied.
Number 764 is listed every bit "standard shade" on Shu's website.

I bought number 584 (a.k.a. fair sand). It looks real low-cal side yesteryear side to other Shu Uemura blanc:chroma cushion shades. But, but...

Here is how it swatched side yesteryear side to Iope N21 cushion in addition to MAC NW10 in addition to NC15.

Natural light, no filters applied.

And hither they are all blended:


Despite the less than ideal color, I decided to give this cushion a chance.
I wore it for ix days. I was planning 2 weeks, but my peel needs a break. So I am going to halt now.

First impressions:

  • - pretty heavy cover
  • - this materials is virtually waterproof! The SA tried to take the store swatches using 1 of Shu oils in addition to a makeup remover. That black I took a bath. The side yesteryear side morning time I took a shower. There were STILL remnants of the swatches on my arm. 
  • - the formula is real drying. Let me repeat it - real drying. 
  • - because the formula is real drying, it is non suitable for dry out skin.
  • - it doesn't visibly oxidize, the color stays truthful through the day.
  • - it lasts, in addition to lasts, in addition to lasts.
  • - it emphasized fine lines, pores in addition to dry out patches.
  • - it needed to live used amongst a primer.
  • - it kills the sparse in addition to sensitive peel nether the eyes. 
  • - ugh
  • - it breaks me out. Not huge big zits, but rather closed comedones everywhere. An explosion of closed comedones. My peel was smoothen in addition to fine inward the morning time in addition to covered inward small-scale white bumps inward the evening. 
  • - no dewy effect
  • - no glow
  • - precisely a normal nearly matte finish. 
  • - the applicator that came amongst the cushion is a joke.




Unedited photo, natural light.

Products used:
- KohGenDo base of operations (pearl)
- Shu Uemura blanc:chroma brightening UV cushion inward 584
- KohGenDo Illuminator (white)
- Anna Sui highlighter
- Majolica Majorca cream de cheek blush (coral cream)
- Shu Uemura drawing crayons (orange in addition to lilac)
- Shu Uemura drawing pencils (gold in addition to brown)
- Dior It-Lash mascara
- Shu Uemura Lip Lacquer inward BG02 in addition to CR01

I tin give the sack solely larn away amongst this cushion piece wearing a turtleneck.
Because of the comprehend you lot can't genuinely come across the comedones on my forehead, but they are there, trust me.


Who would live happy amongst this cushion?
Hmmm... someone who needs to a greater extent than comprehend than what Korean cushions tin give the sack provide. Someone who doesn't similar dewy. Someone who doesn't receive got dry out peel in addition to a lot of wrinkles. Someone who is non sensitive to alcohol.

In other words - this is a real western foundation packed into a quasi-cushion form.
I should receive got sat this 1 out. That'll learn me.


How much:
  • refill - 4200 yen addition tax
  • case - 1300 yen addition tax
  • puff (yes, they accuse you lot extra for this slice of shit puff) - 500 yen addition tax


From immediately on, I'll stick to Shu Uemura signal makeup. Now, that materials is definitely worth buying.










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